Search Engine Optimization
Allow customers to find you on the web! Boost your website
traffic
leads
clicks
revenue
and more - all with top-notch website SEO services.
If you want to grow your business online and are looking for an opportunity to increase traffic and visitors to your website, then search engine optimization is what you need!
Despite all the AI hype, SEO still plays a significant role in digital marketing in 2024. The search engine optimization process has become more dynamic, smarter, and in some ways more complex. However, at the same time, millions of people turn to search engines every day when looking for products, services, and various solutions in everyday life.
Today, search engine optimization remains one of the main methods for strategically increasing website traffic. If you want to establish your online presence and attract visitors, it is not enough to just create a beautiful website. Content on your website must also be thought out logically and organized in a structured manner to attract traffic. The process of search engine optimization helps search engines understand what your page is about and what queries it is best to serve to users.
Find out how your website can be successful with Vodchits Innovations! Our company has numerous of experience and the necessary expertise to help you improve the position of your site in searches bringing your site to the first page and ultimately increasing the number of visitors.
SEO Helps Your Website Rank Higher in Most Search Engines
Although online search today is mostly associated with Google, making certain changes to your site and content can help make it more attractive to most modern search engines. Search Engine Optimization helps improve your rankings for specific keywords and phrases related to your business on the results pages of all major popular search engines.
Bing
Yahoo
AOL
DuckDuckGo
Yes, Yes! There is absolutely no need to advertise the number one search engine on the planet. Here are some fresh facts about Google in 2024:
- 81.95% of the desktop search engine market share belongs to Google.
- Over 94.92% of the US mobile search market accounts for Google.
- Over 99,000 search queries are processed by Google every second, approximately 2 trillion searches annually.
- Over 84.2 billion of total visits Google received in December 2023 alone.
- 95.88% of search terms in Google are four words or more.
- 15% of search terms in Google have never been searched before.
- 46% of all Google searches are local searches related to the search for local information, goods, and services.
*Data as of January 2024
Considering the convenience for users when searching for local and regional products and services, the popularity and recognition of the name, as well as the number of daily users, it is not surprising that many businesses are looking to get into Google and improve their rankings by using professional SEO services and content marketing. If your business doesn’t exist on Google, it simply doesn’t exist.
How Does SEO Benefit Your Business?
Search engine optimization is one of the key types of modern digital marketing. Along with having your own website, content or social media marketing and pay-per-click advertising, search engine optimization provides many benefits to a business. One of the fundamental advantages of search engine optimization is the ability of your potential customers to find your company, your products or services on the Internet.
Here are the most striking benefits your business can gain with proper SEO:
Increased Organic Traffic
Better User Experience
Cost-Effectiveness
Higher Conversion Rates
Builds Credibility and Authority
Why Choose Our SEO Services?
Customized SEO Strategies
We understand the challenges facing businesses and strive to adapt to each client’s unique circumstances and competitive environment.
Our SEO begins by studying each client’s business model and the circumstances and competitive environment in which it will develop. We want to know your business model, services, products, benefits, competitors, and all other details. Each service plan is tailored to a specific client. That’s why our SEO services are truly flexible and adaptable.
Whether it is a telecommunications company, a medical clinic, a law firm, an educational school, a beauty salon, or a restaurant, we will find the optimal approach and determine an effective SEO strategy!
Keyword Research and Analysis
Successful SEO starts from rigorous keyword research and analysis.
Based on aggregate data from several sources, taking into account statistics and behavioral analysis, we identify the most favorable and effective keywords.
If necessary, we will help you choose the right names for products and services so that they coincide with the intentions and thoughts of your potential customers.
On-Page Optimization
We carefully analyze every page of your website for possible improvements, among other things including:
- Content Analysis and Improvement
- Keyword Analysis and Cannibalization
- Metadata Analysis and Improvement
- Page Structure Optimization
- Internal Link Analysis and Building
- Featured Snippet Optimization
- SERP Feature Schema Optimization
- Conversion Rate Optimization
Off-Page SEO and Link Building
Off-site search engine optimization or off-page SEO plays an important role in achieving results and consists of building a strategy for publishing and mentioning your business on third-party resources, as well as acquiring backlinks to website pages. That is why our search engine optimization plans include, among other things:
- Backlink Analysis and Building
- Backlink Audit and Disavow
- Digital Public Relations
- Local Citation Analysis and Building
- Journalist and Blogger Outreach
- Digital Asset and Content Marketing
- Google Business Profile Optimization
- YouTube Optimization
- Yelp Optimization
- App Store Optimization
- Competitor Profile Targeting
- Domain Authority Improvement
Mobile Optimization
Implementing a successful search engine optimization strategy requires a website built with the right technology and well optimized for mobile devices. This is important for three reasons:
- Q3 2023 User Device Analysis shows that 95.8% of users use mobile devices to access the Internet. In comparison, 62.9% of all users use laptops and desktop computers.
- In Q1 2023, according to Statista, more than half of all web traffic came from mobile devices, namely 58.33%.
- In the United States, mobile devices account for 31.57% of all traffic, a decrease from 49.51% in Q4 2022.
- In 2023, after about 6.5 years, Google switched to mobile-first indexing.
- Despite Google's prioritization of mobile, desktop is still important and, for example, has an average conversion rate of 3.9%, more than double the 1.8% for smartphones.
Our web development team will conduct a thorough analysis of your website pages and take care of full compatibility with mobile devices and SEO optimization of the mobile version.
Local SEO Services
We know how important it is for businesses to be available to local customers when they are looking for local products or services. If you provide local services or have a storefront, we will help you build effective Local SEO to increase local mentions and overall visibility of your business, products, and services to local audiences.
We will update and synchronize your content, set up your profiles for maximum efficiency and greater coverage in search engines, and establish interaction with your local audience in:
Google Business Profile
Bing Places Listing
Apple Maps Listing
Yelp Business Listing
- Other Business Directories Available in Your Area
Transparent Reporting and Analysis
All clients subscribed to our SEO service plans or digital marketing plans receive regular briefings, open exchange of information, and joint analysis of the resulting data.
Transparent reporting and joint analysis help both us, and you, see an objective picture, identify potential challenges promptly, determine priorities, apply more efforts towards achieving your current business goals, and adapt your overall marketing strategy and model.
We work together and your success is our success!
Technical SEO
Successful search engine optimization and promotion of your website begins with the right technological solutions and back-end. Hosting, server technologies, website platforms, website technologies, and much more directly affect the promotion capabilities of your business.
Our qualified and experienced web development team will help you resolve all the technological issues necessary for success.
- Website Technical Code Audit and Analysis
- URL inclusion protocol (XML Sitemap) Implementation, Configuration and Audit
- URL exclusion protocol (Robots.txt) Implementation, Configuration and Audit
- URL/Page Canonicalization
- SSL Protocol Correct Implementation Audit (HTTPS)
- Existing redirects audit and analysis
- 404 Error Log Implementation and Analysis
- Search Engine Accessibility Audit
- Website Technical Junk Cleanup
- Website Logical Structure Audit and Analysis (Prioritizing User Experience)
- Metadata Health Analysis
- Website Tag Structure Analysis and Implementation (H1-H6)
- Website Page Loading Speed Analysis
- Analytics Code Implementation Analysis
- Schema Markup Strategies Implementation Audit
- Other Necessary Developments and Improvements
Available SEO Plans
*The block is currently under development. The actual information is coming soon. Please inquire for updated detailed information over the phone or email.
- Pages Optimized (Up to 20)
- Number of keywords (up to 75)
- Domain and Keywords analytics
- Reporting once a month
- SEO performance analysis
- Off-page SEO
- On-page SEO
- Technical SEO
- Meta Data (Title and Description) Optimization
- Competitors industry analysis
- Website audit
- SEO content creation and optimization
- Ongoing strategy optimizations and improvements (6 month min, 800$ per month)
- 30 mins in take call
Standard
Perfect for midsize companies. Implies SEO services for medium-sized cities. Most popular choice!
- Pages Optimized (Up to 35)
- Number of keywords (up to 125)
- Domain and Keywords analytics
- Reporting once a week
- SEO performance analysis
- Off-page SEO
- On-page SEO
- Technical SEO
- Meta Data (Title and Description) Optimization
- Competitors industry analysis
- Website audit
- SEO content creation and optimization
- Ongoing strategy optimizations and improvements (6 month min, 1250$ per month)
- 60 mins in take call
- Google Business Profile (O/R)
Pro
Best plan for large business and enterprises. Aimed at SEO development within vast metropolitan areas, such as New York State.
- Pages Optimized (Up to 50)
- Number of keywords (up to 175)
- Domain and Keyword analytics
- Reporting twice a week
- SEO performance analysis, Revenue tracking
- Off-page SEO
- On-page SEO
- Technical SEO
- Content Writing
- 1 free blog page posted every month
- Meta Data (Title and Description) Optiimizaton
- Competitors industry analysis
- Website audit
- SEO content creation and optimization
- Ongoing strategy optimizations and improvements (5 month min, 1600$ per month)
- 90 mins in take call
- Google Business Profile optimization(O/R), Bing Listing
- Google maps included
Premium
The most advanced plan. Advised to giant corporations with many branches in different states or countries. Conducted at national and global levels.
- Pages Optimized (Custom)
- Number of keywords (Custom)
- Domain and Keyword analytics (includes keyword ranking report)
- Daily reporting
- SEO performance analysis, Revenue tracking
- Off-page SEO
- On-page SEO
- Technical SEO
- 301, 302 and 404 errors fixing
- Content writing
- 2 free blog pages posted every month
- Meta Data (Title and Description) Optimization
- Competitors industry analysis
- Website audit
- SEO content creation and optimization
- Ongoing strategy optimizations and improvements (3 month min, 2000$ per month)
- 120 mins in take call
- Google Business Profile optimization(O/R), Bing Listing
- Google maps and Social media included
What Our Clients Saying
Long Island City and Astoria SEO Special Offer
For our neighbors, small and medium-sized businesses, we offer special conditions and special offers for search engine optimization services.
The basic conditions of the program are simple: your company must be a small or medium-sized business and your office must be located in one of the following bordering areas:
Special offers and discounts are available for businesses in
- Long Island City
- Astoria
- Lenox Hill
- Sutton Place
- Midtown East
Contact us by phone or using the contact form and ask about the SEO discount program and one of our specialists will tell you how to get a discount and start promoting your website on favorable terms.
You can view the full terms and conditions of the special offers program for local customers on the announcement page in the newsroom section of this blog.
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SEO FAQs
Yes, in 2024, search engine optimization is still relevant and works. The content needs to be higher quality, and more attractive, there are a lot of technical details related to mobile optimization and so on, but a business can still benefit from search engine optimization. Millions of users use search engines daily, many looking for local goods and services. Google alone processes 99,000 search queries every second. Some of those searches could lead to your website!
The minimum period for obtaining visible results is from 6 to 9 months and varies from project to project.
Positive search engine optimization results come from the current quantity of content, its organization, and structure, as well as the ability to strategically develop and build content and deliver it in an optimized manner.
SEO is a very meticulous process and contains many important details influencing the result.
The website’s content, structure, technology, and more must be put in order according to the basic criteria at a minimum, and at a maximum according to the 200+ criteria used by Google when ranking.
Based on the above, the process requires knowledge and qualifications in several areas, significant effort, and takes a significant amount of time.
It is worth noting that much depends on the level of development at the time of search engine optimization, the level of competition in the targeted market, as well as on the business model; the logic and organization of goods and services helps.
Both, search engine optimization and PPC advertising are integral parts of search engine marketing and digital marketing in general.
Search Engine Optimization delivers strategic results in the medium term, requires effort and time, and serves to strategically strengthen your business and remain effective in the medium to long term. High-quality optimized content continues to appear in searches, attracting traffic, leads, and visitors.
PPC advertising on the other hand gives instant results in the form of visitors, leads, and customers to your website and is more suitable for achieving operational tactical results and does not remain effective in the medium term. As soon as advertising stops, your business disappears from visibility. Cost per click varies from industry to industry and can reach up to $40 per click.
As a good practice, to achieve a harmonious and effective result, companies rely on both types of search marketing in certain proportions changing over time. Because SEO takes time to generate content and get it organized and optimized, businesses rely more on PPC advertising initially. Over time, as content increases and quantity and quality improve, businesses will rely more on search engine optimization and less on PPC advertising.
Since the release of ChatGPT into the public domain, the idea of quickly achieving results with easily generated content has been on the minds of many.
However, it is worth noting that the use of artificially generated content directly violates the terms of the use of Google services. It is worth keeping in mind that Google is capable of recognizing content artificially generated in this way. Simply copying and pasting will not bring useful results, but can harm the ranking of your site. Oour team has confirmed this experimentally.
At the same time, advanced AI systems or chatbots like ChatGPT can increase efficiency in searching and analyzing information to grow your business and market your products and services, which is part of successful search engine optimization.
In other words, the use of smart chatbots should be balanced and deliberate.
Take the First Step Towards Success: Contact Us Today
Call us for a free consultation to discuss your business goals and objectives, including growing traffic, increasing visitors, leads and sales, and more. Our experienced team of technical and marketing specialists is ready to help you.